Since the turn of the century, the meteoric rise in the adoption of mobile devices across the globe gave rise to the mobile marketing arena, which in its short life, has surpassed other avenues as the preferred advertising channel for brands. As a result, the current marketing space is brimming with leading-edge mobile marketing solution providers that offer intuitive tools capable of completely revolutionizing companies' performance. By amassing and analyzing crucial, real-time consumer data, the mobile marketing solutions available today assist organizations in managing and seamlessly scaling their marketing campaigns to engage with their target audiences. However, the surge in consumer data collection and assessment has driven an increase in stringent regulatory mandates to protect user-information from cybercriminals.
To assist brands traverse through the increasingly complex data security compliance ecosystem, the marketing space also witnessed the mushrooming of mobile marketing consulting companies that offer consulting and advisory services. Additionally, these firms also provide implementation and integration offerings to help brands make the most of their technology deployments and leverage the complete benefits of establishing a robust mobile marketing posture.
Understanding the shifts happening in the domain, MarTech Outlook has compiled a list of the top 10 mobile marketing solution providers and consulting/services companies for the year 2020 to guide organizations in developing a cutting edge marketing posture. With several innovative technological capabilities and success stories, these vendors and consultants are continually proving their mettle in the field of mobile marketing. We hope this edition of the MarTech Outlook helps you build robust mobile marketing strategies.
We present to you MarTech Outlook’s, “Top 10 Mobile Marketing Solution Providers – 2020.”